Core Certification Course – CIP™I – Course 5

Faculty: Prof. Edson Ito

The course is designed to assist CI professionals and their managers in developing and running a world class intelligence operation. It focuses on both the CI operations that are required to collect, analyze, and produce intelligence products and the appropriate organizational configuration that will both enhance those operations and best fit the company’s management style and culture.


In this course, you will learn what it takes to develop and run a world-class intelligence operation that contributes to the organization’s bottom line. Whether you are a lone CI practitioner or manage your company’s intelligence department you will benefit from our faculty’s expertise in developing corporate intelligence programs that are considered among the leading competitive intelligence systems operating today, as well as the most benchmarked worldwide. World-class intelligence practices such as the Key Intelligence Topic (KIT) user-needs identification process, selection of the best organizational model for your company, and the use of appropriate measures-of-effectiveness (MOE) to demonstrate the operation’s value to senior management are covered in this rapid-pace, full day program. You will learn how to:

  • Establish the professional intelligence process used by successful CI organizations world wide
  • Choose the right CI structure for your company or business unit
  • Use all three basic intelligence operations to produce actionable intelligence
  • Create and use the KIT user-needs identification process to produce the intelligence that your management and organization needs
  • And, identify the types of measures that can be used to assess your intelligence operations effectiveness (MOEs) and value (ROI)

  • Does your management understand and use your intelligence capabilities?
  • Do you have a method/process for identifying management’s intelligence needs?
  • Does your current intelligence organization/process meet your company’s needs?
  • Do you believe it takes a formal organization to produce effective intelligence?
  • Do you have adequate resources, i.e., people and money, to run an effective intelligence operation?
  • Does the individual running your intelligence function have the necessary experience and skills?
  • Does your organization have a formal set of “Legal & Ethical Guidelines” ?
  • Do you believe you are producing truly “actionable” intelligence? Do you know what the three key elements are to doing so?
  • Should the intelligence organization’s function/output be evaluated? If so, should the evaluation be done on a financial basis?
  • Do you believe/know whether your major competitors are running CI operations against your company? Have they been successful?

The mission of ACI is to help companies and managers compete more effectively via the superior use of the competitive intelligence perspective. The Fuld-Gilad-Herring Academy of Competitive intelligence is the only educational institution in the space of CI training to be accredited as an Authorized Provider by the International Association for Continuing Education and Training (IACET).